Blending Iconic Branding and Local Character at a Needham Coca-Cola Distribution Facility
Located just outside Boston, this Coca-Cola Beverages Northeast distribution center in Needham, MA reflects both the energy of the Coca-Cola brand and the distinct character of New England through bold story telling.
The 28,000sf office space incorporates signature Coca-Cola motifs—iconic red palette, vintage graphics, contour bottle forms—while celebrating its location through custom installations like a stylized Boston skyline mural in the training room.
Stibler Associates and Coca-Cola Beverages Northeast have worked together for over twenty years, developing a partnership of efficiency, consistency and inspiration. From South Windsor, CT to Buffalo, NY, a unified design language, anchored by a shared palette and branded architectural elements, connects each project. Each site is further tailored to reflect its local culture, creating a cohesive yet distinctive experience for employees and visitors alike.